本书重点论述对外沟通商务文体的撰写原理与技巧,内容涉及国际贸易、国际金融、合资、独资企业及其他商务机构进行书面沟通时经常撰写的各类商务书信。
Chapter 1 Structure and Layout of Business Letter
(商务书信的结构和格式)
Chapter 2 The Fundamentals and Techniques of Business Writing
(撰写商务书信的基本原理和技巧)
Chapter 3 Enquiries and Replies
(询价函与复函)
Chapter 4 Sales Letters
(推销信)
Chapter 5 Order and Confirmation Letters
(订货与确认信函)
Chapter 6 Modes of Payment and Collection
(付款与收款信函)
Chapter 7 Complaints and Adjustments
(索赔与理赔)
Chapter 8 Modes of Transportation and Shipping
(运输与海运)
Chapter 9 Credit
(信用相关信函)
Chapter 10 Banking
(银行业务)
Chapter 11 Agents and Agencies
(代理商与代理机构)
Chapter 12 Public Relation Letters
(公共关系信函)
Chapter 13 Employment Related Letters
(个人求职、求学相关信函)
Chapter 14 Memos
(备忘录)
Chapter 15 Business Report Writing
(撰写商务报告)
References
(参考文献)